Certifications and Professional Designations

Accreditation is widely recognized as a measure of professional achievement and competence in public relations. Increasingly, the terms of reference for public relations positions in the private and public sectors specify accreditation as a preferred qualification.

Thinking of Doing Your Accreditation In Public Relations (APR)? Need More Information? Read on. You may also reach out to our CPRS Hamilton Accreditation Chair, Heather Pullen, MCM, APR, FCPRS at accreditation@cprshamilton.ca.

We can help you take the next step. Taking that next step may seem daunting, but the experience and outcome of earning your APR is time and effort well invested. Your dedication to the program combined with the resources and assistance offered by CPRS Hamilton and CPRS National can help you navigate through this process. So, why not consider adding this to your list of goals for next year?


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Public Relations Knowledge (PRK) exam

Novice Practitioner (1-5 years)
This intensive exam was created by the CPRS National Council on Education to test the overall grasp of concepts and procedures most commonly used in the day-to-day life of junior PR and communication professionals.

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Accredited in Public Relations (APR)

Mid-Level Practitioner (5-20 years)
The APR has been a respected measure of professional experience and competence in the field of public relations for more than 50 years. Once earned, it distinguishes you as being committed to the highest professional standards.

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College of Fellows (FCPRS)

Senior Practitioner (20+ years)
The pinnacle of achievement for any member of the Canadian Public Relations Society is ascending to the College of Fellows.

Accreditaton Handbook

Download this PDF handbook to read more detailed information about the APR process and application requirements.